India Hand Sanitizer Market (2020-2026): Opportunities, Drivers and Restraints – 6Wresearch
India Hand Sanitizer Market Overview
The India hand sanitizer market is projected to grow at a CAGR of XXXX% during the forecast period 2016-2021. Hand sanitizers are widely used in hospitals, schools, and other places that require cleanliness. The increasing awareness about the importance of hand hygiene has led to the growth of the market. The India hand sanitizer market is segmented on the basis of product type (alcohol-free and alcohol based) and region (North America, Europe, Asia Pacific, and Latin America).
On the basis of product type, the market is divided into alcohol-free and alcohol based. Alcohol-free products dominate the market owing to their higher demand among consumers who are concerned about their health. Alcohol based products are expected to grow at a faster pace due to their low cost and greater convenience for consumers.
Geographically, North America is expected to lead the India hand sanitizer market with a share of XX% in 2021. This dominance is mainly attributable to high consumer spending on healthcare and increasing preference for quality over quantity when it comes to hygiene products. Europe is expected to account for a XX% share in 2021 due to growing awareness about Hand hygiene among corporate offices and increased focus on safety issues across various industries such as hospitality, transportation, food processing etcetera. Asia Pacific will witness significant growth during the forecast period 2016-2021 owing to increasing demand from Tier 1 and Tier 2 countries. Latin America is expected to grow at a slower pace due to high adoption of hand sanitizers in developed economies such as North America and Europe.
The key players in the market are Unilever, L’Oreal, Johnson & Johnson, Procter & Gamble, and Reckitt Benckiser.
India Hand Sanitizer Market Share
The India Hand Sanitizer market is projected to grow at a CAGR of XXXX% during the forecast period 2019-2024 due to increasing awareness about hand hygiene and increasing prevalence of infections. The market is fragmented into various segments, with personal care products accounting for the largest share in terms of revenue.
Amongst the personal care product categories, hand sanitizers are preferred by women owing to their fragrances and anti-microbial properties. The skin-care segment is expected to be the fastest growing in terms of volume over the forecast period owing to rising awareness about skin health and rising incidences of skin diseases such as psoriasis and eczema. This is also attributed to growing preference for natural ingredients in skin-care products.
The Asia Pacific region is projected to account for the largest share in terms of revenue, followed by Europe. North America is expected to witness significant growth, primarily owing to increasing incidence of hand infections and growing awareness about hand hygiene.
Some major players in the market are Colgate Palmolive Ltd., Reckitt Benckiser Group plc., Unilever plc., L’Oreal SA, Henkel AG, Procter & Gamble Co., Ltd., and BASF SE .
Opportunities of the India Hand Sanitizer Market
The hand sanitizer industry in India is expected to grow at a CAGR of XXXX% during the forecast period 2016-2021. The growth is mainly attributed to the increasing incidence of infections and improving hygiene standards. Moreover, increased awareness about the benefits of using hand sanitizers is also contributing to the growth of this market.
Some of the major players in this market include L’Oreal, P&G, Unilever and Hindustan Unilever. Major products offered by these companies are L’Oreal Paris True Fresh Hand Sanitizer, P&G Clean & Protect Hand Sanitizer, Unilever Dove Men+Care Antiperspirant/Deodorant Foam, and Hindustan Unilever Sunsilk Neem Hand Sanitizer.
The hand sanitizer market in India is segmented based on product, region, and application. The product segment includes alcohol-free hand sanitizers, antiperspirants/deodorants, pet hand sanitizers, and soap-free hand sanitizers. The region segment includes North America, Europe, Asia Pacific, and Latin America. The application segment includes hospitals, food & beverage companies, and retail stores.
The key growth drivers for the hand sanitizer market in India include increasing incidence of infections and improving hygiene standards. Moreover, increased awareness about the benefits of using hand sanitizers is also contributing to the growth of this market.
India Hand Sanitizer Market Competitive Landscape
The India hand sanitizer market is expected to grow at a CAGR of XXXX% during the forecast period from 2016 to 2021. The increasing awareness about hand hygiene and its benefits is one of the major factors driving the growth of the market.
Another factor that is likely to bolster the growth of the market is increasing preference for eco-friendly solutions among consumers. This, in turn, is anticipated to spur the adoption of hand sanitizers as an eco-friendly alternative to traditional cleaning methods. Additionally, rising germs incidents are primarily responsible for boosting demand for hand sanitizers in India.
The market is segmented on the basis of product type, application, and region. On the product type front, there are alcohol-based hand sanitizers and gel-based hand sanitizers in the market. On the application front, it includes hospitals and clinics as well as retail stores. In terms of region, the India hand sanitizer market is divided into North America, Europe, Asia Pacific (APAC), and Latin America & Caribbean (LAC).
Some leading players operating in the market include Reckitt Benckiser Group plc., GlaxoSmithKline plc., Johnson & Johnson Company LLC., Unilever N.V., Procter & Gamble Company, and P&G India Ltd.
India Hand Sanitizer Market Drivers and Restraints
- Hand sanitizers are globally preferred for their effective and safe killing of microorganisms.
- India is the fastest-growing market for hand sanitizers. The increasing awareness about the benefits of hand sanitizers, coupled with increased disposable income has led to the growth of this market in India.
- The major drivers of the market include increasing incidence of infections and respiratory diseases, increase in travel and tourism, growing demand from corporates and government sectors, and increasing awareness about hand hygiene among people.
- Restraints on the hand sanitizer market in India include lack of awareness about its benefits, inadequate infrastructure, high cost of these products, and resistance to change among people.
- The market is forecast to grow at a CAGR of over XXXX% during the period 2018 to 2024.
Future Trends of the India Hand Sanitizer Market
The hand sanitizer market in India is expected to grow at a CAGR of XXXX% from 2016 to 2021. The increasing awareness about the importance of hand hygiene and the spread of germs are some of the factors driving this market.
In terms of type, the market is segmented into alcohol-based and foam-based. Alcohol-based sanitizers are considered to be more effective in killing germs, while foam-based sanitizers are more convenient to use and are preferred by children. In terms of geography, Asia Pacific is estimated to lead the hand sanitizer market in 2021 followed by North America.
Some key players in this market are L’Oreal SA (France), Reckitt Benckiser Group plc (UK), P&G Corporation (the United States of America), Danone S.A (France), Procter & Gamble Company (US), Henkel AG & Co KGaA (Germany), and Unilever NV (Netherlands).
